Explain how the space works
List each sleeping space separately, including sofa beds and bunks. Say whether guests pass through a shared room to reach a bathroom or another bedroom. Photograph the sofa bed open if it forms part of the advertised sleeping arrangement.
Describe the usable space honestly. A maximum sleeping capacity does not explain whether everyone can sit at the table together. Count the dining places, lounge seats and practical storage. Guests should be able to picture an evening indoors as well as a day on the mountain.
Describe access in ordinary language
State the floor, lift availability and any steps along the route. Include the journey from parking to the entrance, not only what happens inside the building. Avoid broad accessibility labels unless you have verified exactly what they mean for your property.
For ski access, describe the actual route and relevant conditions. If a return route depends on snow cover or a particular run being open, say so. Do not present a seasonal possibility as a permanent feature.
Show the details that affect packing
Explain what is provided for bedding, towels, cooking and laundry. If there is a coffee machine, name the type of coffee it takes. If a travel cot is offered, describe what is supplied and confirm its availability before someone relies on it.
Keep the amenities list aligned with the description and photographs. Remove equipment that no longer works or is no longer available. A photo of a fireplace needs context if guests cannot use it.
Photograph for understanding
Choose a lead image that represents a genuine strength. Then show the living area, sleeping spaces, bathroom, kitchen and access features that affect the stay. Captions can clarify a detail that is difficult to judge from a photograph.
Avoid editing out fixed obstacles or changing the apparent view. Include useful less glamorous details, such as the ski locker, if they answer an important question. Do not publish keys, access codes or personal documents in photographs.
Audit the listing against guest questions
Make a note when someone asks something the listing should already explain. If several people ask where the second bed is, that is a prompt to improve the description rather than repeatedly send the same answer.